According to a Canadian study, voting for a pro-climate candidate has 162 times the climate impact of a year of recycling.
In this clip, climate scientist Dr Kimberly Nicholas breaks down why voting is the highest-impact climate action most people overlook, and we meet Kate, a volunteer with the @EnvironmentalVoterProject , who's hand-writing 200 postcards to get lapsed voters back to the polls this November for the midterm elections in the United States.
The stat
Voting for a pro-climate candidate: 162x more effective than a year of recycling (Canadian federal election study, 2019)
The action
Since 2015 the Environmental Voter Project has contacted 12.8 million non-voting and seldom-voting environmentalists, and converted over 2.2 million into consistent voters.
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